About You (And Why I’m Here)
You’re brilliant at what you do.
Clients rave. Referrals trickle in. You’ve got results that speak for themselves.
But when it comes to selling those results?
That’s where things get murky.
Maybe you’re second-guessing your messaging.
Or your pipeline feels like a guessing game.
Or you’re tired of cobbling together sales tactics that were clearly built for someone else.
You don’t want scripts, hype, or pressure.
You want structure. Clarity. A way to grow that actually fits you.
That’s where I come in.
I’ve helped over 1,000 entrepreneurs across North America turn their sales chaos into calm. Through consulting, keynotes, workshops, and wildly actionable content, I’ve worked with founders who swore they “weren’t good at sales”—until they found a system that finally made sense.
Before that? I closed over $750 million in sales and generated $75 million in leads as a career revenue operator. My background is in building sales infrastructure—clean, simple, high-performing systems that turn uncertainty into outcomes.
Now I work with founders like you:
Smart. Values-led. Ready to grow—but only if the growth feels aligned.
You don’t need to become someone else to sell.
You just need a sales ecosystem that reflects who you already are.
Hi! I’m Talica (pronounced Ta-lee-tha), your resident sales nerd and evangelist.
I’ve closed over $750M in sales, generated $75M in leads, and helped 1,000+ entrepreneurs turn “I hate selling” into “wait, that worked?”
Before launching my consulting practice, I built a career in high-trust, high-stakes sales—first at Canada’s Big Five banks, then leading revenue for SAFI Media, a multimillion-dollar education company. Somewhere along the way, I became known as the Cold Calling Ninja (accurate), the Calm One in Chaos (also accurate), and the person you call when your pipeline is giving main character energy... but no actual revenue.
Today, I work with values-led founders to build calm, scalable sales ecosystems that reflect who they are and how they lead.
No bro tactics. No pressure funnels. Just clear structure, strong positioning, and invitations that convert.
If you want to sell without selling out—I can help. It all starts with a conversation.
Sales isn’t rocket science, but it can be elusive. With organization, structure and the right support, anyone can excel at selling.
Sales Philosophy